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Real Estate Marketing Solutions:

  • Robert Steele and the IBG team will perform a thorough review of all your current real estate marketing initiatives both off and online and review your current website services.

  • After your website is analyzed, together we will begin developing a consistant and effective Cross-Channel real estate marketing system focused on driving pre-qualified buyers and sellers to your Websites and Palm device.

  • IBG will work closely with you to ensure that you have all areas of your business covered and we have over 3000 websites worth of both experience and mistakes to back it up.

  • Cross-Channel real estate marketing today is a world where it is not PR or Advertising, not qualitative or quantitative, not Traditional Media or New Media, but PR AND Advertising, qualitative AND quantitative, traditional Media AND New Media.

  • At IBG the monthly service programs are deisnged for blocks of time to ensure we have time to do the complete job properly and effectively..


  • We are so confident in our abilities that our clients pay month to month for services ensuring we produce results!

Search Engine Services:

SEO Services - At IBG SEO is only 1 part of a complete Cross-Channel marketing solution, Below is an overview of our services.

Google AdWords - Your Internet Marketing Specialist will manage your paid listings on the Google AdWords network. Please note that separate fees apply. We will help you set your own monthly budget for bidding on keywords.

Yahoo Search Marketing Network (formerly Overture) - Your Internet Marketing Specialist will manage your paid listings on the Overture network. Please note that separate fees apply. You can set your own monthly budget for bidding on keywords.

Yahoo Search Directory - Submission of your site to the number one Search Directory. Please note that separate annual fees apply.

Premium Link Popularity Submission Services:

Your Internet Services Package also includes submission of your website to different websites in order to increase your link popularity and rankings in the search engines.

Community Marketing Program - In an effort to create greater exposure for your business within your local community, your Internet Marketing Specialist will perform an analysis and review of your local community websites and sign-up with the top sites on your behalf. This will achieve the added benefit of creating a higher level of Link Popularity.


** Bidding for Keyword Placement - Important Information

Many of our clients have asked us if we can GUARANTEE their site will be in the "Top 10" on the search engines. Who wouldn't? And the answer is, you CAN for a price. The easiest way to buy your way into SEVERAL major search engines by using Google AdWords or Yahoo Search Marketing. Each service has contracts with other major networks (AOL, MSN, Lycos, CNet, CNN, HotBot, Netscape, iWon, etc) which ensures your ads will appear on multiple networks.

Keep this in mind when bidding on keywords: Keyword bid prices are increasing rapidly for some of the more popular keywords, especially in the major metropolitan areas. Although it's easy to think "I'll just spend whatever it takes" to maintain a top position, we've found that you don't have to be in the number one position to generate the same amount of lead for your advertising dollar.

Here's how it works: When we begin your Google AdWords or Yahoo Search Marketing accounts, your Internet Marketing Specialist will give you the current bid price for the keywords on which you wish to bid. We recommend you set a budget that works for you. You can always adjust it up or down later. Usually, you decide on a dollar amount for the day. You can start with $1.00 a day which would be a $30.00 a month budget, or go higher. Every time a visitor clicks through to your site via searching on one of the networks that display your ads - i.e. by typing in "Calgary Real Estate" into the search box - a certain amount of money will be deducted from your account. Some of the keyword bids are as low as $0.10 per click, and they can go as high as several dollars.

Contact Robert Steele for additional information and details about "paid placement" programs.

Call us at 403-232-1032 to order your Exclusive Marketing Service today!

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